Campaigner Reviewer's Comments
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Campaigner from GOT Corporation, Inc. will guide you through creating a successful email marketing campaign with the step-by-step wizard. You can create a plain text email, an HTML email or use one of the pre-built templates provided.
Campaigner is a well-rounded service with many features and options to help you create, send and track your bulk emails. However, you can't add customizable demographic fields and it lacks some reporting features. Additionally, it seemed like our session was logged out about every half-hour.
Campaigner Screenshots. Click to Enlarge
Feature Set:
You Campaigner home page is attractively designed in a dashboard setting and summarizes all recent email activities including reports, dates sent and remaining emails left in your billing period.
Some features in Campaigner include: the ability to import your emailing list and HTML pages. You can also track the number of people who click your links and create customized reports that will provide the information you need to improve your marketing strategies. You can also customize your email alias and specify who your email message is from.
Campaigner is missing a few additional features. We would like to see them add a SPAM test, an have the ability to schedule your blast times for time zones other than EST.
Ease of Use:
Setting up your account is simple; the service imports your account information to your profile upon signup. After that, you can access or modify your account from the accounts section in the program.
Campaigner has a contact list wizard that guides you through the entire process of creating your emailing lists.
In conjunction with the wizard there are templates you can follow to create your emails and a demo and tour to introduce you to the program. The combination of these features makes Campaigner a breeze to use.
When it comes to making your campaign, the program is divided into easy-to-navigate steps. The whole process is very simple.
Email Campaign Creation:
Campaigner only includes about 45 basic templates to choose from or you can upload your own coded design into the program. They do not have a standard HTML editor like you’d see in similar services, but you can still add hyperlinks, images, lines and tables without hard coding them into your email. Nor can you import an HTML webpage from a live website.
Although the template builder is easy to use it felt primitive and strange. It takes some getting used to.
Campaign Reporting:
You can reach reports by clicking on a specific report on your homepage, Campaigner does not have a reports tab.
The reports that are available with this service include emails sent, opened, forwarded, delivered, bounced and unsubscribed. You can all compare your reports between two different campaigns to determine which was more successful.
Campaigner doesn't offer a report on unsolicited email complaints or integrate with Google Analytics.
Help/Support:
Setting up your account is very simple; the service imports your account information to your profile upon signup. After that, you can access or modify your account from the accounts section in the program.
Campaigner has a contact list wizard that guides you through the entire process of creating your emailing lists.
Summary:
This email marketing service has a broad range of features and abilities. It’s a solid service that allows you control without sacrificing ease-or-use.
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