Reports

• Detailed/Real-Time Reporting
• Individual Tracking/Profiling
• Message-Based Reports
• Filter-Based Reports
• Open and Click-Through Tracking and Histograms
• Bounces, Unsubscribes, Spam Complaints
• List-Based Reports (Subscribes/Unsubscribes)
• Export Reports to Excel, Word, etc.
• Reports By Email
• Text Message Open Tracking
• Custom Report Builder
• Top Domains Report
• Performance Benchmarking (List/Message Indexes)
• Seedbox Delivery Monitoring
• Send-To-A-Friend
• Visual Message Report
• Web Site/Purchase Tracking
• WebSideStory/HBX Web Analytics Integration

Segmentation & Personalization

• Activity- & Event-Based Segmentation Filters
• Profile-Based Segmentation Filters
• Email Merge/Personalization
• Dynamic Message Assembly
• Configurable Data Fields
• Activity- & Event-Based Triggers
• Customizable and Personalized Email Footers

List Management

• List Upload Control (Replace/Append)
• Message Frequency Limiter
• Automatic Unsubscribe Confirmation Message
• Reply/Unsubscribe Handling
• Bounce Retry/Processing
• Control Bounce Categories
• List Access Controls
• Opt-in Forms
• Single or Double Opt-in Process
• API List Integration/Synchronization
• Search List Function
• Download List/Records by Data Field, Filter and List Status
• Individual Record Viewing/Editing
• Suppression List
• Automated Welcome Message

Message Creation & Management

• Workflow Task Management
• Dynamic Content
• A/B Split & Random Group Testing
• Template Message Creation System
• Free HTML Templates
• Spam Content Checker
• HTML/Plain Text Formats (Multipart)
• Content Library
• Message Attachments Capability
• CAN-SPAM/Automatic Footer Message
• AOL Subscriber Settings
• Message Notes (Lessons Learned, To Do's, Reminders)
• Proof List/Test System
• Message Scheduling Controls
• Insert Personalization Tags
• Select Segmentation Filters
• Message Categories and Alternate Names
• Link Aliasing

Forms & Surveys

• Customizable Opt-In Forms
• Reader Surveys
• Referral/Send to a Friend
• Single and Double Opt-in Process
• Profile/Preferences Update Forms & Pages
• Trigger Emails From Forms/Surveys
• Easily Edit Form Text, Font Type, Size and Color