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Graphic Mail mixes email marketing with social networking to make a sophisticated and effective email marketing service. Graphic Mail even has the ability to capture mobile phone users with its mini-website-creation capabilities. While this is a great service to use, the interface can be a little difficult to navigate. The dashboard displays many options, but with all the options, it's harder to find what you're looking for quickly.

Although the learning curve for finding features is a little higher with this service, it'll still produce quality email marketing pieces quickly. In addition to this, if you have questions, help is only a click away. The buttons for help and chat support are prevalent on the site.

You have several options when it comes to adding contacts to your Graphic Mail account. You can add contacts one by one, copy and paste them from a spreadsheet or import them from a file. In addition to this, you can sync your contacts.

You have the option to create email campaigns with pre-existing templates or design your own with the creation editor. You can also upload your own HTML-coded design. You can toggle back and forth between the HTML and text should you wish.

Graphic Mail ensures that your emails don't end up in your subscribers' spam folders by checking your text for words and phrases that email services such as AOL and Gmail typically flag as spam. You are able to create email campaigns specifically for mobile phone users too. The design is set up to display properly for iPhones, Androids, Blackberries and other cell phones.

A feature you might find useful is the autoresponder. With autoresponders, you can automatically send emails when a subscriber signs up for your email newsletter or for special occasions, such as customers' birthdays or anniversaries.

We found that Graphic Mail's creation tools for email marketing campaigns are ideal for small to large businesses, allowing you to create a professionally designed newsletter. You can use the customizable templates or create your own with the easy-to-use, drag-and-drop design tool. You can publish your email newsletters to social networking websites as well as to email accounts, thus spreading your email marketing campaign beyond the inboxes of your subscribers.

Graphic Mail provides comprehensive reporting for your email marketing campaigns, including reports on how many emails went out, how many people opened them, which emails never made it to their intended destinations and how many people forwarded your email on to others. You can also monitor click-through and conversion rates, determine which emails were deliverable or undeliverable, view unsubscribed contacts, track unsolicited customer complaints, compare message reports and export or download reports.

You can integrate all of these statistics with Google Analytics, which is another helpful statistical analysis tool. You can also download Graphic Mail's app to monitor your email marketing campaigns from your iPhone.

Graphic Mail provides you with a lot of customer support for its email marketing service, including a user manual, FAQs, help documentation, text and video tutorials, and webinars. You can join a user forum to interact with other customers if you wish. Should you need technical assistance, you can contact the company through email and online forms, by phone and by live chat.

Summary:

Graphic Mail has many sophisticated features that allow you to create, send and monitor email marketing campaigns. This service also helps you create marketing campaigns that will look great on mobile phones. This service has an interface that's more complicated than other similar services, but it still performs its functions well.

 
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$9.95

GraphicMail

Pros
The integration of social networking and email marketing makes this product great for online marketing campaigns.

Cons
The dashboard has so many options that it can be difficult to navigate quickly until you learn where everything is.

The Verdict

Graphic Mail has a cluttered interface but it still performs well once you learn how to navigate the service.