Why Email Marketing Services?

Engage and educate your clients and potential customers with newsletters, marketing materials, customer correspondences or other documents. Email marketing services are your gateway to professional, effective bulk email campaigns that excite results.

You don't need to be a graphic designer to create an attractive email or newsletter. A good service has various email development features to help you every step of the way. You can import an HTML page or use one of the many email templates provided by the service. Add attachments, pictures, sound files, background images and more. Many services offer shortcut buttons allowing you to instantly insert lines, tables or even add unsubscribe/subscribe buttons to your pages.

One of the biggest advantages to using an online email marketing service are the tracking capabilities. You'll have access to reports on bounced, forwarded, delivered/undeliverable and sent emails; as well as conversions, click-throughs and more.

In this site, you'll find articles on email marketing, news stories and comprehensive reviews on email marketing services that will help you make an informed decision on which service is right for you.

At TopTenREVIEWS - We do the research so you don't have to.™

What to Look for in Email Marketing Services

The ultimate goal of email marketing services is to increase your business or website traffic by putting you in contact with your target audience, your subscribers and future clients to deliver an effective message with measurable results.

Below are the criteria TopTenREVIEWS used to evaluate email marketing services:

• Feature Set – Email marketing services should offer many useful features that help you create emails, develop contact lists and monitor results.
• Ease of Use – The email marketing website should be user-friendly and easy to navigate. The most practical bulk emailers make setting up your email list and account information simple and quick.
• Email Campaign Creation – A big part of marketing campaigns and newsletters are design aspects. The service should assist in the design process and provide an HTML email editor so you can add images, links and tables. Top-notch services also provide options to help you develop your contact list.
• Reporting – The reporting section should be comprehensive and easy to find and use. Reports are important so you can evaluate your email campaign's effectiveness and make needed adjustments.
• Help/Support- Email marketing services are designed for corporations spending money trying to get new customers. The Email marketing service should provide comprehensive online and in person, help that includes easy to follow tutorials, online knowledgebase, live chat support and responsive email. 

To read the review on iContact, the email marketing services our reviewers ranked #1, click here .